by itekrocks | Feb 4, 2020 | Direct Mail Marketing
As we start to transition into the new year, your marketing team should be thinking about next year’s marketing calendar. Calendars are one of the best ways to advertise your business and its products or services, and you can get as creative as you would like when it... 
by itekrocks | Jan 7, 2020 | Direct Mail Marketing
Personalization is one of the main reasons why direct mail marketing has continued to be the most effective method of marketing, staying on top of newer methods like digital marketing. While personalization in marketing is nothing new, improvements in technology have... 
by itekrocks | Dec 19, 2019 | Direct Mail Marketing
Before you roll out a new direct mail marketing campaign for your business, it is vital to develop a strategy that will enhance the success of your campaign and draw new customers to your business. Despite new digital methods for marketing, direct mail has not lost... 
by itekrocks | Aug 21, 2019 | Direct Mail Marketing
If you think that direct mail is dead is in this increasingly digital world, think again. Of course digital and email marketing are more popular than ever, but the reality is that direct mail still holds a vital spot in the marketing mix. Studies have repeatedly shown... 
by itekrocks | Jul 29, 2019 | Direct Mail Marketing
While many people are focusing a lot of time and effort on the Millennial generation, savvy marketers are learning about Generation Z. Also referred to as Post-Millennials or Zoomers, Generation Z encompasses anybody who was born between 1995 and 2010. With its older... 
by itekrocks | Jun 27, 2019 | Direct Mail Marketing
There are a lot of misconceptions about reputation management. When your brand is left unchecked in the digital or physical space, it can lead to negative consequences. Today, the reputation of a company is largely focused and distorted through the lens of the...